INTRODUCTION TO FONT DEVELOPMENT
The simplified form of animal or bird that we have created represents an entity (ie. An organization or product or service). In 100 words describe the entity, what it stands for and clarify its unique positioning with a byline. Think of a name for the entity. Create a visual identity for the entity by developing the font to write its name and integrate it with the form you have already developed.
OR three characteristics of the creature can be considered to develop a font that matches with the simplified form.
The font you develop will be a variation on Helvetica, appropriately changed to suit your entity. Introduce color to the identity to bring out the values, aspirations of the entity.
No comments:
Post a Comment